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    Apple Paves Way For Russian Advertisements On iPhone

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    If you set up your Apple iPhone in Russia, you may end up seeing something new. And different.

    From the 1st of April, subscribers of the Apple phone will be shown a screen. In that, they could pick their favorite application that the  Russian government has sanctioned. This falls under Russian law, which was passed way back in 2019. 

    As per the new law, any new gadget like smartphones, television, laptops, or even tablets sold in the country, must have pre-installed apps by the Russian firms.

    Apple And The Russian Law

    The law was expected to come into effect last year itself. But then was pushed to this year, 2021. The installation will remain optional. If people do not need those applications, then they can choose to do so. The specific names of the apps remain undisclosed. But governmental ones or private ones like Mail.ru, Kaspersky Lab, or even Yandex. 

    The government seems to notice how this may create issues. But they plan to expand it a little more. Apple said that they were ready to comply with these laws by the Russian government. An official said that the office knows the apps may not always remain. And so they will change the pre-installation applications based on the popularity and usefulness of it. 

    Apple is globally known for its tight and firm secretiveness. That includes the phone’s setup process. Even if it’s just Russia, this seems to be bending. To stay with the local laws all around, it has blocked faces, runs the services of iCloud on a different server in China. Or has also changed maps. The firm has finally given the Russian government a little liberty on their screen.

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